Privacy Policy

1. Introduction

This Privacy Policy describes how TradeHeading ("TradeHeading," "we," "our," or "us") collects, uses, stores, shares, and protects information when you visit our website, create an account, or use the TradeHeading platform and related services.

TradeHeading is a business software platform that may be used by service businesses to manage customers, leads, estimates, jobs, follow-ups, email, SMS communications, and related business activities.

By using TradeHeading, you acknowledge the practices described in this Privacy Policy.

2. Information We Collect

We may collect information that you provide directly to us when you create an account, subscribe to a service, contact us, submit a form, communicate by email or text message, or use TradeHeading.

This information may include:

• Your name and business name.
• Email address and telephone or mobile number.
• Business address and service area.
• Account and login information.
• Subscription and billing information.
• Customer and lead information entered into TradeHeading.
• Project, job, estimate, note, appointment, and follow-up information.
• Photos, documents, and other information you choose to upload.
• Email, SMS, and other communications sent through or to TradeHeading.
• SMS consent and opt-in records where applicable.

3. Customer Data You Store in TradeHeading

TradeHeading allows businesses to store information about their own customers, prospects, projects, and business activities.

This information remains associated with the applicable TradeHeading account and is used to provide the services requested by that account.

Businesses using TradeHeading are responsible for ensuring that they have the appropriate authority, permission, or consent to collect, store, and communicate with their customers through TradeHeading.

4. How We Use Information

We may use information collected through TradeHeading to:

• Create and maintain your account.
• Provide the TradeHeading platform and its features.
• Manage subscriptions and billing.
• Process customer support requests.
• Send account, service, security, email, and SMS notifications.
• Facilitate communications between TradeHeading businesses and their customers.
• Improve the performance and usability of TradeHeading.
• Protect against fraud, misuse, or unauthorized access.
• Maintain the security and reliability of our systems.
• Comply with applicable legal and regulatory requirements.

5. SMS and Mobile Messaging Privacy

TradeHeading may provide SMS and MMS communication features that allow participating service businesses to communicate with customers who have provided appropriate consent to receive text messages.

Mobile phone numbers, SMS opt-in records, and SMS consent information will not be sold, rented, or shared with third parties or affiliates for their own marketing or promotional purposes.

We may share limited mobile messaging information with service providers that are necessary to deliver and operate the messaging service, such as telecommunications carriers, messaging platform providers, fraud prevention services, and infrastructure providers. These providers may process information only as needed to provide the applicable service.

If you opt in to receive SMS messages, message frequency may vary depending on your interactions, appointments, estimates, jobs, service requests, and other activity. Message and data rates may apply.

You may opt out of SMS messages at any time by replying STOP. You may reply HELP for assistance. Consent to receive SMS messages is not a condition of purchase.

6. Payment Information

TradeHeading may use third-party payment processors to process subscription payments.

When payment processing is provided by a third-party payment provider, payment card information may be submitted directly to that provider rather than stored by TradeHeading.

7. How We Share Information

We do not sell your personal information or your customers' personal information.

We may share limited information with service providers when necessary to operate TradeHeading. These providers may include companies that provide:

• Website and cloud hosting.
• Payment processing.
• Email delivery services.
• SMS, MMS, telecommunications, and messaging services.
• Security and fraud prevention.
• Analytics and system monitoring.
• Customer support tools.

Information may also be disclosed when required by law, court order, legal process, or when reasonably necessary to protect TradeHeading, our customers, end users, or others.

For clarity, mobile phone numbers and SMS consent data are not shared with third parties or affiliates for their marketing or promotional purposes.

8. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information stored within TradeHeading.

These safeguards may include encrypted connections, access controls, authentication systems, server security measures, monitoring, and backups.

However, no Internet-based service or electronic storage system can guarantee absolute security.

9. Account Security

You are responsible for maintaining the confidentiality of your TradeHeading username and password and for activity occurring through your account.

You should use a strong, unique password and notify us if you believe your account has been accessed without authorization.

10. Cookies and Website Information

TradeHeading may use cookies and similar technologies that are necessary for account authentication, security, session management, website operation, and user preferences.

We may also collect basic technical information such as browser type, device type, IP address, pages visited, and access times for security, diagnostics, and service improvement.

11. Data Retention

We retain information for as long as reasonably necessary to provide TradeHeading services, maintain your account, satisfy legal or accounting requirements, resolve disputes, protect our systems, and maintain records of consent or messaging activity where required.

Some information may remain temporarily in backups after deletion from active systems.

12. Account Cancellation and Data

If you cancel your TradeHeading account, access to your account and associated business information may be discontinued.

We recommend exporting or retaining any business records you are required to keep before closing your account.

13. Your Privacy Choices

Depending on your location and applicable law, you may have rights regarding personal information we maintain about you, including the ability to request access, correction, or deletion of certain information.

Requests may be subject to identity verification, legal requirements, and legitimate business record retention obligations.

SMS recipients may opt out of text messaging at any time by replying STOP to a message.

14. Children's Privacy

TradeHeading is a business service and is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13.

15. Third-Party Services

TradeHeading may integrate with or provide links to third-party websites and services.

Those services operate under their own privacy policies and practices. TradeHeading is not responsible for the privacy practices of third-party services.

16. Changes to This Privacy Policy

We may update this Privacy Policy as TradeHeading evolves or as legal, regulatory, and operational requirements change.

When changes are made, the "Last Updated" date at the top of this page will be revised. Material changes may also be communicated through the TradeHeading website or platform.

17. Contact Us

If you have questions about this Privacy Policy, your information, SMS communications, or TradeHeading's privacy practices, please contact us.